I work personally with B2B technology founders to win customers, close sales and generate revenue in the UAE. From finding the right decision-makers to developing trust, negotiating and asking for the business, I take a hands-on role in building your early commercial growth. No permanent senior hire. No agency hand-off.
Speak directly with MagnusMeet the founderThe founder's reality
You have built something worth selling. Now someone needs to get it in front of the right people, earn their attention, handle objections, keep opportunities moving and ask for the business.
A deliberately narrow focus
For companies that need to turn product potential into paying UAE customers, revenue and the first stages of repeatable commercial growth.
You need early revenue, a credible pipeline and visible progress, but may not be ready for a permanent senior commercial hire.
I work alongside your founders to find potential buyers, start conversations, develop opportunities and push qualified deals towards a commercial decision.
Your technology has traction elsewhere. You see potential in the UAE, but want commercial evidence before committing to an office, team and local infrastructure.
I provide UAE-based commercial execution to test buyer interest, develop relationships, build pipeline and pursue viable opportunities.
What you actually get
You engage me directly for a defined period and scope. I bring senior judgement, practical sales experience and the appetite to get into the market and make things happen.
Conversations start the process. Qualified opportunities show progress. Closed sales are the objective.
The commercial objective
A full calendar and an impressive pipeline mean little unless opportunities progress towards business. My focus is on doing the selling, developing customer confidence and pursuing commercial decisions.
Experience before Talisman
A career built through frontline selling, commercial leadership and repeated sales builds from a standing start. The figures below describe Magnus's previous roles, not results claimed for Talisman clients.
Career experience also includes British Gas, Tenderd and NodeMaven, alongside Careem and dubizzle. From direct customer acquisition to senior enterprise sales, the common thread has been finding customers, building trust and creating revenue.
Evidence from my career
These results were achieved in previous roles, not through Talisman client engagements.
Joined as the first commercial hire and helped build a network of hundreds of contracted dealers, including 27 national automotive groups, contributing to a business exceeding $7m in annual recurring revenue.
Helped establish the sales function and acquire international customers, with 133 customers and €650k first-year revenue reported in my career profile.
Why I founded Talisman
I began my career knocking on doors in the UK and spent close to ten years in door-to-door sales. Rejection was part of every day. So was the satisfaction of turning a cold introduction into a real customer. I loved it, and I thrived in it.
Those years taught me resilience, discipline, persistence and how to connect with people quickly. I carried those lessons into work with established companies, international clients and technology startups. At dubizzle Motors, I was the first commercial hire. At Tenderd and NodeMaven, I helped build commercial capability at an early stage. At Careem, I worked with major corporate customers and complex sales relationships.
I was born in Dubai and have lived in several countries. I'm an expat at heart, comfortable building relationships across nationalities, cultures and sectors. Whether it's a startup founder or a multinational executive, I enjoy understanding the person, the problem and the opportunity.
I founded Talisman deliberately. I don't want to spend my time maintaining an established sales engine. I want the challenge of building the next one. Early customers, difficult conversations, evolving propositions and the determination to get a deal over the line are what motivate me.
When you engage Talisman, you work directly with me. I approach your business with the same commitment, care and determination as I would my own. I bring the experience, energy and unwavering commitment to pursue your commercial objectives. I won't promise sales that no one can guarantee. I will personally take responsibility for doing the work needed to pursue them.
How I represent your business
The aim is to win customers, but never at the expense of your reputation or the relationships that make a business sustainable.
My selling style is consultative, relationship-led and grounded in trust. I take the time to understand what a prospective customer needs, ask the right questions and establish where your product can genuinely deliver value.
I'm trained in professional sales methods including SPIN Selling, consultative selling and value-based selling, and I've applied those techniques throughout decades of frontline sales and complex enterprise negotiations.
Bespoke commercial engagements
Every business has different priorities, sales cycles and resources. I don't sell fixed-duration programmes or require you to commit to a predetermined timetable. We agree the work, outcomes, duration and commercial terms together, based on what your business actually needs.
Understand your product, buyer, existing opportunities and the quickest credible routes to revenue.
Identify accounts, prospect directly, build relationships and get in front of decision-makers.
Qualify, follow up, shape proposals, navigate objections and negotiate towards paying customers.
Measure commercial progress and agree whether to conclude, extend or evolve the engagement.
These activities often overlap. Each engagement has an agreed scope, objectives, reporting approach and contractual terms. Closing sales and generating revenue are the primary aims, not guaranteed outcomes.
Independent professional recommendations
What former managers and colleagues have said about my commercial work. These are recommendations from earlier career roles, not Talisman client testimonials.
Company credentials
Talisman Technology Solutions FZ-LLC is a legally established UAE company, registered and licensed through Ras Al Khaimah Economic Zone (RAKEZ), with the relevant business activities and corporate documentation in place to deliver its commercial services.
Client engagements are undertaken through formal commercial agreements that define responsibilities, scope, commercial terms and the agreed engagement period. Trade licence and relevant corporate documentation are available to prospective clients upon request.
Ready to build commercial momentum?
Tell me what you're selling, who your ideal customers are and where you need commercial traction. I'll tell you directly whether I believe I can help.